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Through the sixties and seventies, the Lilly Pulitzer line was the unofficial uniform of the affluent at play. Lilly Pulitzer stores sprang up in the favorite resorts of the jet set and Lilly's pink and green colors became the banner of the preppy lifestyle. In 1984, however, Lilly closed her doors to settle into retirement with her second husband, Enrique Rousseau (her marriage to Peter had ended in 1969) and to enjoy her grandchildren. For the rest of the decade, Lilly devotees were left to scour flea markets and re-sale shops to find their beloved vintage Lillys.
In January 1993, the Lilly Pulitzer line was revived. Now, Lilly Pulitzer is more popular than ever! The Lilly Pulitzer line is now available in 75 Signature Shops, major department stores, and fine specialty stores nationwide. Its popularity continues to grow among those who knew it years ago and those who have just discovered the timeless fun of Lilly Pulitzer.

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